Quality B2C outreach experts and methods from Viplove Bhojwani: Define Your Target Audience And Their Tendencies – If a social media page has barely any engagement, it’s usually because the business got their audience personas wrong. Audience personas help you make critical decisions like what your messages should be, and when and where you should post them. With important audience data – age range, occupations, likes and dislikes, passions, concerns, behavioral tendencies – you can target markets effectively and economically on social media. The more specific your data points about your target audience are, the better your conversions will be on each social network. That concludes a typical social media marketing plan. The more research you put into each of these steps, the better results you can expect from your social media efforts. Discover even more information on .
When you publish a flattering case study of a client, they’re likely to link back to it. When you include an industry influencer’s quote in an article they could link to it and/or even post it to their enormous social media following. This is good publicity for them. When you announce a webinar, others may link to it as a means of sharing with their audience. When you publish a list and link to each entity there is a list of sites who could link back to you. Your goal with each type of content is to provide so much value that others want to link back. You get the point – content is a very much needed marketing tool. Most of your time may go into creating content for your blog, but you don’t want to stop there.
Viplove Bhojwani has a diverse work experience in various roles and companies. They started their career at ERPINNEWS in 2014 as a Digital Marketing Manager, where they worked until January 2019. During their time there, they were also appointed as the Head of Content & Marketing, where they were responsible for developing digital strategies, managing the website, and improving the brand image. They utilized their expertise in SEO, PPC, and social media marketing.
Harnessing the Power of LinkedIn’s Professional Network – LinkedIn Sales Navigator provides access to a vast network of professionals, offering unique advantages in the B2B realm. It allows businesses to tap into industry-specific leads, connect with decision-makers, and leverage social proof through recommendations and endorsements. Understanding and leveraging these advantages can significantly boost prospecting and relationship-building efforts.
In 2016, Viplove Bhojwani joined MarketSquads as the Director of Sales and Business Development. They held this position until October 2020 when they became the Chief Executive Officer. They are currently still employed at MarketSquads. Additionally, in 2020, Viplove Bhojwani became a Business Partner (EMEA) at Experiment 27: Marketing for Mobile App Development Agencies. With their experience in digital marketing, sales, and business development, Viplove has acquired a diverse skill set that positions them well for future career opportunities.
Viplove Bhojwani obtained a Master of Business Administration (MBA) degree with a specialization in Marketing from Harvard Business School, where they studied from 2013 to 2015. They then acquired additional certifications and education from various institutions. In 2017, Viplove attended the HubSpot Academy and received a certification in Inbound Marketing. They also obtained the Content Marketing Certified certification from the same institution.
In the same year, Viplove Bhojwani completed a course in Email Marketing from the HubSpot Academy. Additionally, Viplove acquired several certifications from different online platforms. In 2019 and 2020, they earned certifications such as Learn LinkedIn Sales Navigator and Jonah Berger on Viral Marketing from LinkedIn, as well as Time Management Fundamentals and Professional Networking from Lynda.com. They also obtained various certifications in digital marketing, including Google Analytics and advertising on Facebook and LinkedIn. Viplove’s education history demonstrates a strong commitment to continuous learning and professional development in the field of marketing.
ChatGPT isn’t here to replace us humans in B2B sales, as much as that sometimes sounds like a tempting idea (especially when you’re on your fifth coffee of the day and that lead still hasn’t called back). It’s here to complement our skills, to take the robot-y stuff like data analysis off our plates so we can focus on what we do best: building relationships, understanding our customers, and doing. So, there you have it, folks – ChatGPT, the AI genie that can transform your B2B sales without granting you three wishes. While we’d all love to have a magic carpet to cruise through the challenges of B2B sales, ChatGPT is the next best thing. Remember, it’s not about replacing the human touch, but about giving you the superpowers to sell more efficiently. So go forth, embrace the future, and let’s make selling as enjoyable as sipping on a well-deserved, end-of-day cocktail!