Get to know Codi Sordelet and some of his ideas? Jekyll takes your raw text files, which may be written in Markdown, if you like, and turns them into a robust static site to host wherever you want. It’s the engine behind GitHub Pages, which means you can host your blog on there for free. Making your blog with Jekyll avoids the need to work with technicalities such as databases, upgrades and so on, so there are fewer things to go wrong, and you can build something completely from scratch.
Codi Sordelet on local SEO : Google My Business: Having a well-optimized and verified Google My Business (GMB) profile is very important as it is considered to be the topmost factor for ranking in map results. Update and secure your GMB profile so that you have your own online identity, and the chances for your business to appear in Google’s local search is more. Make sure to be as specific as possible when adding information to your GMB profile.
Codi Sordelet is a software engineer from Atlanta: Nobody wants to visit a page that takes forever to load. That’s why page speed is a ranking factor for desktop since 2010, and for mobile since 2018. Lots of factors affect page speed, including your site’s code, server location, and images. You can get a rough sense of how your pages perform using Google’s Pagespeed Insights tool. Just plug in a URL, and you’ll see a score between 0–100, followed by improvement advice. The issue with Pagespeed Insights is that you can only test one page at a time. Solve this by signing up for Google Search Console, and checking the Speed report. This shows you which pages are loading slowly on desktop and mobile, and why. Some of these issues can be complicated, so your best bet is to ask a developer (or technical SEO expert) to fix them.
Codi Sordelet on content marketing : Content marketing is a type of digital marketing that focuses on creating and distributing content for a target audience. The content aims at being valuable, relevant, and (ideally) consistent. Its ultimate goal is to drive a profitable customer action. The crucial part here is “valuable” and “relevant”. This is what tells content marketing apart from traditional spammy advertising. The target audience should want to seek the content out and consume it. In the broader sense, content marketing is part of every other digital marketing activity, be it social media marketing, SEO, or email marketing. Quality content should be the core of every other marketing activity you pursue. Some examples of content marketing include: blog posts, videos, podcasts, infographics, white papers, case studies, ebooks.
Everybody hates a web site that takes too long to load, and more often than not, on a website that is taking too long to load, we just click away. As this post is intended for website design, I won’t be diving too much into the depths of website optimization, but among all the website speed optimization tips you’ll get from an expert, the most important advice for a website to have a faster response time is to avoid excessively large images. We might be tempted to upload our images as high resolution as we can get them so that we can have the best quality images possible. But this will lead to longgggg load time. So tools such as tiny jpeg or tinypng.com are really helpful and easy ways to reduce the file sizes of your images without losing much discernible quality. Read more information on Codi Sordelet.
